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Annual Gear & Beer Event Returns to Sioux Falls with Expanded Lineup and Charitable Mission

by Kaia

SIOUX FALLS, S.D. — The Great Outdoor Store in downtown Sioux Falls is set to host the 8th annual Gear & Beer event this Saturday, offering a day full of outdoor equipment showcases, local vendors, craft beer, and community engagement.

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Running from 11 a.m. to 6 p.m., the event continues to grow in size and popularity. This year’s gathering features an expanded roster of local organizations, including Great Bear, Falls Area Singletrack, and the Outdoor Campus.

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“We’ve gained more traction as the years go on,” said Anna Gette, Event Coordinator at the Great Outdoor Store. “Last year was our biggest event to date, and this year is shaping up to be even larger.”

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Serving as the store’s unofficial launch into the summer camping season, the event not only highlights new camping gear but also features craft beer provided by Fernson Brewing Company. Proceeds from beer and raffle sales will benefit Friends of the Big Sioux River, the store’s selected nonprofit partner for the year.

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Admission to Gear & Beer is free, with activities designed to appeal to all ages. The event has become a seasonal staple in the community, drawing repeat visitors and first-timers alike.

“People look forward to it every year,” said Gette. “It’s really awesome to see the community show up again and again.”

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