TORONTO, May 8, 2025 – BBCCC Inc., the Canadian arm of The Boston Beer Company, has unveiled new additions to its cannabis beverage lines, TeaPot and Emerald Hour, just in time for summer. The launch includes expanded THC-infused iced teas and cannabis cocktails, aimed at meeting growing consumer demand for non-alcoholic, cannabis-based refreshments.
TeaPot Enters Full-Potency Market with Rosin-Infused Iced Tea
Since its 2022 debut, TeaPot has emerged as one of Canada’s leading cannabis beverage brands. The company is now expanding into the full-potency segment with the launch of a new Rosin-Infused Lemon Black Iced Tea. Each 355ml can contains 10mg of THC, derived from solventless, full-spectrum cannabis extract.
“This non-carbonated Lemon Black Iced Tea offers twice the potency of the original TeaPot, without sacrificing its award-winning taste,” said Paul Weaver, Boston Beer’s Head of Cannabis, based in Toronto.
The product is currently available in dispensaries across British Columbia, Nova Scotia, and Ontario, with plans for broader distribution underway.
Emerald Hour Expands Lineup and Geographic Reach
Emerald Hour, Boston Beer’s non-alcoholic cannabis cocktail brand, is also broadening its portfolio with two new THC-infused recipes and expanding availability into British Columbia.
The Agave, Lime & Sea Salt variety is inspired by classic cocktail flavors and is infused with 10mg of full-spectrum THC derived from live rosin and cannabis diamonds. The drink is designed to be enjoyed on the rocks with a salted rim.
The second new release, Lime & Mint, channels the essence of a traditional Cuban cocktail, offering a balanced citrus profile with 10mg of full-spectrum THC.
“These Cali-sober, non-alcoholic THC cocktails offer a refreshing alternative for those seeking a booze-free happy hour,” said Weaver. “Emerald Hour’s move into British Columbia reflects a broader national trend of consumers seeking new options for traditionally alcohol-centric occasions.”
Both TeaPot and Emerald Hour products are manufactured at Peak Processing Solutions in Windsor, Ontario, and distributed in licensed dispensaries nationwide.
About The Boston Beer Company
Founded in 1984 with the launch of Samuel Adams beer, The Boston Beer Company (NYSE: SAM) has evolved into a leading name in the U.S. craft brewing industry. The company’s portfolio includes Angry Orchard Hard Cider, Dogfish Head, Truly Hard Seltzer, Twisted Tea Hard Iced Tea, and its namesake Samuel Adams beer. In 2021, Boston Beer expanded into Canada with the formation of BBCCC Inc., a dedicated research and innovation hub focused on non-alcoholic cannabis beverages.
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