Franklin & Sons and Masons of Yorkshire have teamed up to introduce a new range of ready-to-drink (RTD) beverages. The collection debuts with two flavours:
Original Gin Light Tonic
Vodka Lime Lemonade
Each can contains 250 ml of liquid and carries an alcohol by volume (ABV) of 5.5%.
A Partnership Rooted in Craft and Provenance
Founded in 1886, Franklin & Sons is known for its tonics, soft drinks, and sodas. Lauren Edwards, Brand Manager at Franklin & Sons, said the collaboration “marks an exciting new chapter.” She added, “Both brands share a commitment to craft, provenance and delivering an exceptional drinking experience—values that are at the heart of this partnership.”
Masons of Yorkshire is North Yorkshire’s first gin and vodka distillery. The family-run business uses real botanicals and natural ingredients to create its spirits. Carl Mason, the distillery’s founder, explained that planning for the RTD range took over two years. He noted, “It was vital that we found a bartender partner who shared our values, and Franklin & Sons was the perfect fit.”
Availability and Pricing
The new RTD cans are now on sale in packs of 12. They can be purchased through:
Good Time In (online retailer)
Masons of Yorkshire official website
The suggested retail price for a 12-pack is £27.50 (approximately $37).
Continuing Trend of Major Brand Collaborations
This launch follows a growing trend of partnerships between mixed-drink and spirits brands. The movement began with Jack Daniel’s and Coca-Cola and has since included collaborations such as:
Absolut and Sprite
Captain Morgan Original Gold and Pepsi Extreme
The Franklin & Sons and Masons of Yorkshire RTD range represents the latest step in this wave of co-branding initiatives.
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