The selling price of domestically produced wines, both with and without protected geographical indications (PGIs), has risen more modestly abroad compared to Hungary. In the first four months of 2024, these wines sold internationally at an average price of HUF 30,500 (EUR 79) per hectoliter, reflecting a 6% year-on-year increase. White wines with PGIs saw a 9% price rise, reaching HUF 27,500 (EUR 71) per hectoliter.
Red and rosé wines with PGIs experienced a 12% price drop on the international market, selling for HUF 25,200 (EUR 65) per hectoliter during the same period.
Domestically, the price of Tokaj white wines with PGIs rose by 9%, averaging HUF 158,000 (EUR 410) per hectoliter between January and April 2024, compared to the same period in 2023.
In the Eger wine region, there was no decrease in prices. The average domestic price of red and rosé wines with PGIs increased by almost 8% to HUF 62,500 (EUR 162) per hectoliter. For wines from Eger with PGIs, the price grew by about 2% to HUF 68,400 (EUR 177) per hectoliter.
Wine export volume from January to February 2024 increased by nearly 6% year-on-year to 169,000 hectoliters, while the export value rose by almost 2% to approximately HUF 6 billion (EUR 15.6 million), according to data from the Central Statistical Office (KSH). Bottled wine exports surged by 10% to 44,100 hectoliters, although the value of these exports dropped by 6% to HUF 2.9 billion (EUR 7.5 million).
Hungary’s wine imports also rose, reaching 10,000 hectoliters between January and February 2024, up by 14% year-on-year, with nearly all being bottled wine. The average price of imported wine increased significantly, as the total import value surged by 45% to HUF 0.9 billion (EUR 2.3 million).
